Meet Caroline, 37

Caroline has just sold the company she founded after successfully building it up for 6 years. Her company was acquired by a larger public company, and she received a part-cash, part-stock deal with additional earnouts depending on company performance over the next two years. Her stock compensation is subject to lockups and blackout periods. She plans to complete the two years and then possibly pursue something different or take some well-deserved time off.

The Problem?

After selling her company, Caroline feels like she has a lot of cash but is still hesitant to raise her standard of living. She knows she shouldn’t hold cash and should invest it, but isn’t sure where to start.

Caroline’s Goals

Caroline is married and has two children. She wants to buy a vacation home and is interested in venture investing as well as becoming an advisor to startups. In addition, Caroline wants to start saving for her children’s education, and her friends have told her it’s important to have insurance for her family. These tasks have been sitting on her plate for years, but she feels overwhelmed and never finds the time to do them.

How We Helped

A friend of Caroline’s suggested she speak with Keystone. Based on the information he provided, we conducted a goals and needs analysis that helped shed some light on Caroline’s unique opportunities.

Goals and Needs Analysis

OPPORTUNITIES

Company Acquisition

Stock qualified for QSBS making the first $10mn of his stock sold exempt from Federal taxation saving Matt a material amount on taxes

What to do with Stock once Lockup Expires

Education on her options and tax implications, established trading plan created to reduce single stock concentration risk while abiding by the lockups and blackout periods, with the ultimate goal to reduce concentration risk

Family Protection

Selected guardians for her children, set up trusts to provide for children, and updated core estate documents including a will, trust, power of attorney, health care directive since her circumstances have changed since she first established them

Hesitant to Spend More Money or Raise Living Standard

Created a personal balance sheet and forecasted cash flows to show Caroline what would be sustainable and still conservative to give her comfortability in raising his lifestyle and living standards

Future Plans

Helped Caroline realize that work was optional in the near future, that she could start another business, never work again, or anything in between

Startup Investing

Established an asset allocation based on Caroline’s risk tolerance and return objectives, added a separate carve-out bucket specifically for venturing investing, and established a program to make venture investments

Feeling Overwhelmed

Delegated several personal financial tasks to a financial advisor to guide and complete items for her

Wealth Transfer

Incorporated tax-efficient gifting techniques to minimize taxes and maximize the amount of assets her heirs will receive

Interest in Philanthropy

Education on philanthropic strategies which maximize donation power and considerations on using philanthropy in the future to educate her children to be familiar with investing and care about the community

Education Savings for Children

Set up 529 accounts and front-loaded 5 years of contributions

DISCLAIMER: THIS CONTENT IS PORTRAYING A HYPOTHETICAL CASE STUDY AND NOT BASED ON ACTUAL INDIVIDUAL CLIENT RESULTS.